Campinas means "grass fields" in Portuguese and refers to its characteristic landscape, which originally comprised large stretches of dense subtropical forests (mato grosso or "thick woods" in Portuguese), mainly along the many rivers, interspersed with gently rolling hills covered by low-lying vegetation.

Campinas, a dynamic city in the heart of São Paulo, Brazil, offers an intriguing blend of tradition, innovation, and natural beauty. To truly understand Campinas is to appreciate its diverse facets:
Rich History: Campinas has a deep historical legacy, stemming from its days as a coffee-producing hub. Explore the city's historic districts, like Cambuí, to see well-preserved colonial architecture.
Education and Technology: With its renowned universities and research centers, Campinas is a center of learning and innovation. The city's technological advances have earned it the nickname "Brazil's Silicon Valley."
Culture and Arts: Immerse yourself in Campinas' thriving cultural scene, with museums, theaters, and art galleries showcasing a wide range of artistic expressions. Don't miss the city's annual cultural festivals.
Natural Wonders: The city is surrounded by lush greenery, offering outdoor enthusiasts an abundance of parks and nature reserves, such as the beautiful Bosque dos Jequitibás.
Cuisine: Campinas' gastronomy reflects Brazil's diverse culinary heritage. From traditional Brazilian dishes to international cuisine, the city's food scene is a treat for the taste buds.
Local Traditions: Engage with the warm and welcoming locals who proudly celebrate their traditions and local festivals, giving you a glimpse into the heart of Campinas.
Economic Hub: Campinas is a major economic center with a strong industrial and commercial presence, contributing to the city's dynamic character.
Understanding Campinas means embracing the contrast between its historical charm and forward-looking innovation, creating a captivating destination for those seeking a multifaceted Brazilian experience.